78. This Is Cinerama

Before there was IMAX there was Cinerama. Cinerama, the widest of wide screens was an attempt by the cinema industry to compete with television. To give people a reason, a need, to come to the cinema.

At the National Media Museum in Bradford they still occasionally show This Is Cinerama the film made to show off the new technology. It is a three hour slice of America, a film buffs treat, and, as the designers of Cinerama intended, not an experience that can be re-created in the comfort of your own home.